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Graphic Design Basics

This 12-module structure covers essential aspects of both graphic and digital design, providing a comprehensive foundation for aspiring designers in today's multi-faceted design landscape.


Module 1: Introduction to Graphic and Digital Design

  • Define graphic design and its role in visual communication

  • Understand the history and evolution of graphic design

  • Identify key differences between print and digital design

  • Recognize various specialties within the graphic and digital design industry

Module 2: Design Fundamentals

  • Understand and apply basic design elements (line, shape, form, texture)

  • Implement core design principles (composition, balance, contrast, hierarchy)

  • Develop a design vocabulary for evaluating and communicating ideas

  • Create simple studies using Adobe Illustrator

Module 3: Color Theory and Application

  • Understand color psychology and its impact on design

  • Apply color theory principles in digital and print contexts

  • Create and use color palettes effectively

  • Implement color accessibility considerations in designs

Module 4: Typography Basics

  • Understand typography fundamentals and terminology

  • Select and pair appropriate typefaces for different projects

  • Apply typographic hierarchy in layouts

  • Create custom letterforms and logotypes

Module 5: Digital Design Tools

  • Navigate the Adobe Creative Suite interface (Photoshop, Illustrator, InDesign)

  • Understand the differences between vector and raster graphics

  • Create and manipulate basic shapes and paths in Illustrator

  • Perform basic photo editing and manipulation in Photoshop

Module 6: Layout and Composition

  • Apply grid systems in both print and digital layouts

  • Create balanced and visually appealing compositions

  • Understand and implement responsive design principles

  • Design effective user interfaces for digital platforms

Module 7: Branding and Identity Design

  • Develop a brand strategy and visual identity system

  • Create logos and brand guidelines

  • Design consistent brand elements across various media

  • Implement a brand across digital platforms

Module 8: Print Design and Production

  • Understand print production processes and terminology

  • Prepare files for professional printing

  • Design effective print collateral (brochures, business cards, posters)

  • Implement proper color management for print projects

Module 9: Web Design Fundamentals

  • Understand basic HTML and CSS

  • Design responsive websites using industry-standard tools

  • Implement user experience (UX) principles in web design

  • Create interactive prototypes for websites

Module 10: Digital Illustration and Image Making

  • Develop digital illustration techniques in Adobe Illustrator

  • Create and manipulate vector graphics for various applications

  • Design infographics and data visualizations

  • Implement illustration in both print and digital projects

Module 11: Motion Graphics and Animation

  • Understand principles of motion design

  • Create basic animations using Adobe After Effects

  • Design animated graphics for web and video

  • Implement motion graphics in user interface design

Module 12: Portfolio Development and Professional Practices

  • Curate and present a professional design portfolio

  • Develop a personal brand and online presence

  • Understand copyright and licensing in design

  • Prepare for client interactions and project management

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